Certified Apartment Manager (CAM) Practice Test 2025 – Comprehensive All-in-One Guide for Exam Success!

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Question: 1 / 135

What is a key reason for implementing resident retention strategies?

To increase marketing costs

To minimize turnover costs and enhance community stability

Implementing resident retention strategies is primarily focused on minimizing turnover costs and enhancing community stability. When residents choose to stay in a community for longer periods, property managers can significantly reduce costs associated with vacancy and turnover, which include advertising for new tenants, conducting background checks, and preparing units for new occupants. Additionally, a stable resident base fosters a sense of community, which can enhance the living experience for all residents. This stability often leads to improved tenant satisfaction, fewer conflicts, and a more cohesive community environment. By focusing on keeping current residents happy and engaged, property managers can maintain consistent occupancy levels, ultimately contributing to the financial health of the property.

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To attract new residents

To lower property maintenance expenses

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